The instant quality customer experience enables the brand to quickly build relationships with their customers and enhance their brand image. Nowadays, many internationally renowned brands have begun to use chatbot on social platforms to instantly respond to their customer enquiries and thence improve efficiency and service levels. However, the current use of social platforms is relatively fragmented, and chatbots are limited by the size of the platform and cannot reach the entire customer base. If we popularize chatbot to mobile communication app programs such as: Whatsapp, Line, WeChat thus can expand the use of the group, and at the same time facilitate customers to instantly query and provide after-sales services, help brands build customer profiles, while maintaining long-term and personalized connections.
WhatsApp Business currently provides simple customer service functions for SMEs, such as greeting messages, leaving messages, and tagging features, but this version does not provide timely responses and personalized responses. Therefore, different AI chatbot came into being and provided customer relationship management support for the brand.
Chatbot are not limited by time, date, or location. They can instantly search and create customer profiles, optimize search results and feedback time, learn consumer preferences, predict consumer behavior, and provide customize messages that help build long-term relationships with consumers, enhancing consumer experience and their loyalty.
This AI functions not only keeps customer in touch, but also can quickly answer enquiries, assist in order placement, track logistics, provide after-sales service, and interact with customers through multimedia messages to improve work efficiency and handle simple and daily routine work in a timely manner. At the same time, Chatbot can connect to the cloud system and collect various data and feedbacks to help understand the consumption habits of the customer base, so that the marketing department can formulate appropriate marketing and promotion strategies.
Mobile Chatbots are the result of a combination of AI systems, data statistics and customer relationship management, providing a better and pervasive marketing approach to the rapidly growing market. We can predict that the age of chatbot will come and will change the existing customer service experience. If you want to promote your brand to a remarkable, instant customer experience, please contact us to customize a branded Chatbots that belongs to you.
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