press release
Hong Kong, August 2019
The earth is our inspiration, and we are committed to protecting her. Our mission is to produce, package and market our products in the most sustainable manner possible.
In our Autumn/Winter 2019 collection, we made it our primary objective to embrace sustainability, focusing on recycling and environmental awareness. We introduced our first eco-friendly and sustainable collection, recyclable packaging and hangers, and biodegradable polybags.
In Spring/Summer 2020, we reinforce our commitment to protecting the earth and sustainability and continue to reduce our environmental impact.
USE OF ECO FIBRES
With the launch of our Spring/Summer 2020 collection, we will increase the use of ECO fibres by more than 300% and our target is to achieve more than 40% of our Autumn/Winter 2020 lingerie collection created with ECO fibres.
We are committed to promoting consumer awareness of sustainable products and will continue to source ways to reduce effects on the environment in which we interact.
Collection |
AW19 |
SS20 Lingerie |
SS20 Swim |
AW20 Lingerie |
Percentage of products using regenated fabrics & organic products in cottons and laces |
8% |
25% |
40% |
> 40% |
Ecologically-friendly produced Organic Cotton |
Regenerated microfibre, |
Innovative Bluesign® lace to reduce environmental impact through lower water and energy emission manufacturing processes |
PRODUCT CERTIFICATIONS
We are proud that our products receive internationally-acclaimed certifications including the Bluesign® system, OEKO-TEX® association, the Global Organic Textile Standard (GOTS) and the Global Recycled Standards (GRS).
PACKING AND PACKAGING
We have re-engineered our packaging and packing standards to achieve a more than 99.99% reduction in packaging / packing combinations. All products in our SS2020 collection will be packaged with 100% sustainable / recycled materials.
COMPANY CULTURE AND PARTICIPATION
At D O R I N A , we make ECO part of our daily lives. We strive to source reconditioned computer equipment, environmentally-friendly office and kitchen supplies and have established plastic, paper and metal recycling collections. Our staff regularly participate in community-led environmental projects with organisations such as Plastic-Free Seas and Hands-On Hong Kong.
(above) D O R I N A staff partcipating in beach cleaning in Hong Kong removing more than 200kg of rubbish.
FURTHER INFORMATION
About D O R I N A
Established in Germany in 1968, D O R I N A is a design house for women seeking fashionable, comfortable, quality lingerie and swimwear for every moment of their diverse life. We genuinely celebrate the beauty of all women; being natural, confident or sensual in her own way, and proud of her unique body shape.
We design and produce Pure to Sensual intimates and offer smart prices. We make it our quest to source the best materials to deliver the highest quality possible, with 99% of our products being OEKO-TEX® certified.
D O R I N A sells internationally through reputable online and retail channels, including ASOS, Zalando, Next, Namshi, Zalora and many others.
About ECO fibres
The transformation begins with an eco-conscious person putting a used plastic bottle into the recycle bin or when fishing nets are collected. The materials are shredded and sorted by colour. They are cleaned, mixed, dried, heated, and pressed to produce yarn. The yarn is then woven and stretched to gain strength to become cloth, which is then dyed, cut and sewn by a skilled team and given a new life under D O R I N A ECO.
CONTACT INFORMATION
Sales
[email protected] +49 21 31 402727
[email protected] +1 212 219 9798
[email protected] +852 2359 2652
Marketing
[email protected] Jamie Leung
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