OSHM推出嶄新元宇宙酒店平台「Horigin」 創造線上線下融合住宿體驗 | OSHM launched its first-ever Metaverse hotel platform “Horigin” Creating the ultimate O2O accommodation experience

Fri, 29 Apr 2022 11:18:00 +0300
Computers, Tourism, Business / economics, Software, Lifestyle, For PR professionals, Technology

（香港，2022 年 4 月 29 日） - 創立於香港的酒店管理公司OSHM多年來為東亞區域不同精品酒店提供全方位管理及顧問服務，包括：酒店管理服務、酒店運營顧問、團隊培訓及開業籌備等，矢志成為香港最創新及最可靠的酒店管理伙伴。OSHM近日推出嶄新元宇宙酒店平台「Horigin」，為客人創造線上線下融合住宿體驗；更可為酒店業界提供最合適的元宇宙酒店顧問及管理方案。

在香港時間2022年5月4日(三)下午2時30分至4時30分，OSHM將會於尖沙咀珀薈酒店舉行一場Horigin傳媒發布會，屆時OSHM創辦人David Lau會分享更多Horigin平台資訊，更會提供Oculus Quest 2虛擬實境器讓傳媒朋友可以先睹為快，一試Horigin VR體驗。未能到場的傳媒朋友亦可以透過網上直播連結一同參與，直播會以粵語進行並附有英語即時翻譯。此外，登記參與發布會的傳媒朋友亦可透過OSHM提供的QR Code及邀請碼，獲得OSHM贈送一枚獨一無二的限量Poppets NFT。

請到以下連結報名參加：

https://forms.gle/Qu6HbYTgbrW1YiWV9

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OSHM, a hotel management company for boutique hotels founded in Hong Kong, has been providing all-round services such as: Hotel Management Strategies, Day-to-day Operations Consultancy, Team Building & Training, Pre-opening Preparation, Mystery Shopper Services, etc. to clients in East Asia region. OSHM has recently launched its own Metaverse hotel platform – “Horigin” to create a new online-to-offline immersive hotel accommodation experience; as well as to provide the best Metaverse solutions for the hotel industry.

There will be a press conference for the official launch of Horigin on 4th May 2022, 2:30 – 4:30 pm (HKT) at Popway Hotel, where David Lau, the founder of OSHM will share more details and features of Horigin. Media and guests can also get a first-hand Horigin VR experience with the Oculus Quest 2 devices on site. An online live streaming broadcast (Cantonese with English simultaneous interpretation) of the conference will be shared to all media friends who cannot attend. All registered media friends will get a complimentary limited-edition Poppets NFT gift from OSHM with the exclusive QR Code and Promo Code provided at the press conference!

Please fill in the Google Form registration link:

https://forms.gle/Qu6HbYTgbrW1YiWV9

為了緊貼日新月異的科技發展，酒店業無論於互動功能與個人化體驗方面都必須與時並進，為客人提供全方位的嶄新住宿體驗。極具前瞻性的OSHM團隊亦將近期炙手可熱的元宇宙（Metaverse）概念引入酒店業，於虛擬世界裏建立自家酒店平台「Horigin」，並率先以旗下珀薈酒店作試點，創建出三維虛擬酒店，為在珀薈酒店下榻的客人提供各種沉浸式的社交及娛樂體驗。

酒店客人登記入住後，便開始踏入Horigin的線上線下融合住宿體驗。客人除了獲發客房匙卡外，同時會獲得Horigin平台的登入權限。客人創建自己的獨特虛擬角色（Avatar）時亦會因應其預訂的房型而享有不同的選項，其後亦可下載自己獨一無二的角色外觀並分享至個人社交平台上。客人只需要戴上客房內提供的穿戴式VR裝置，便可以親歷其境的視角體驗三維虛擬世界，進入虛擬酒店各個場所，包括：酒店大堂、健身室、會議室、餐廳及天際花園。在虛擬酒店內的各個場所，客人可獲得酒店資訊及進行查詢，更可與其他線上玩家互動及交談，進行各式各樣的HoriPlay小遊戲並賺取金幣HoriCoin。在線上小遊戲中獲得的HoriCoin金幣更可於線下酒店兌換禮物及餐飲等實際獎賞，以感受線上線下融合的嶄新住宿體驗。客人下次再入住集團旗下的酒店時，亦可重啟以前旅程儲存於系統的虛擬角色及金幣，延續上次的體驗進度。除此以外， HoriPlay場景在一年四季會呈現不同的節日主題，務求令到客人的體驗更加豐富。而在虛擬酒店中的健身室、會議室及天際花園均提供不同類型的音樂選擇、藝術品展覽及主題慶祝活動等，客人可透過虛擬酒店內的不同設施及功能滿足各種感官享受 。Horigin元宇宙酒店平台打破傳統固有的旅遊模式，讓酒店住宿的線上線下融合體驗成為旅遊娛樂的重要組成部份。

Poppets NFT (non-fungible token)亦是Horigin項目中其中一個關注點，OSHM將推出1,000個限量的「個人頭像照」(Profile Picture, PFP)派發予尊貴的客人，並破格地創作出首張以NFT 形式呈現的酒店會員卡，以空投(AirDrop)形式傳送給持有Poppets NFT的客人，將市面上現有的酒店會員系統模式重新定義。Poppets NFT與相應的會員卡共有四個級別來區分其尊享福利及優惠。Poppets NFT持有者只需要出示NFT會員卡就可享OSHM旗下的酒店住宿及餐飲等優惠。為了回饋客人的的長期支持，首批入住並體驗Horigin元宇宙酒店平台的客人只需要填妥以太坊錢包及個人資料，即可獲得OSHM贈送的獨家Poppets NFT，並會在及後收到NFT酒店會員卡，數量有限，先到先得。

為了協助酒店品牌及服務於芸芸競爭中突圍而出，OSHM銳意為各類型酒店量身訂造最合適及最可行的元宇宙酒店方案，於Horigin平台中創建其三維虛擬酒店，並提供全面的顧問及營運服務。OSHM務求運用嶄新的元宇宙概念及其可塑性，結合與時並進的多元化酒店服務，連繫線上線下商機，為各酒店業主和投資者創造更佳的實際收益回報及良好聲譽。

Horigin元宇宙酒店方案內容包括：

策劃 – 市場研究調查、項目前期策劃、製作成本預算、規劃項目時程、技術可行性研究、硬件配置

設計 – 背景故事大綱、美術風格設計、空間設計、流程設計、虛擬人物設計等

建造 – 編程、模型製造、美術製作、視覺與聲效、特效製作、原型測試等

運營 – 虛擬酒店日常運作及維護、宣傳及推廣、推動線上線下互動、帶動酒店實際額外收益

多方面享受Horigin全新元宇宙酒店樂趣：

沉浸感 (Immersion) – 在Horigin虛擬酒店平台有身臨其境的沉浸式體驗

模擬性 (Simulation) – 在虛擬酒店仿製了真實酒店的場景並帶來更豐富有趣的線上體驗

旅遊體驗 (Travel Experience) – 打破傳統固有的旅遊模式，讓酒店住宿的線上、線下融合體驗成為旅遊娛樂的重要組成部份

身份 (Identity) – 可創造全新的虛擬形象於虛擬酒店平台進行活動，虛擬化身更可記錄於系統，於下次住宿登入時自動恢復

社交 (Social) – 在虛擬酒店餐廳及公共空間結識來自世界各地的酒店住客，更可把獨特體驗分享到社交媒體

互動 (Interaction) – 與其他玩家實時互動、交談及進行遊戲競技

娛樂 (Entertainment) – 進行各種HoriPlay遊戲及享受視覺和聽覺娛樂，並於不同節日參與虛擬酒店的特別活動

健康 (Wellbeing) – 隨時隨地於虛擬酒店健身室進行運動、放鬆或冥想

享受 (Enjoyment) – 透過三維虛擬技術讓成本高昂的現實世界享受在線上變得唾手可得

獎賞 (Reward) – 結合虛擬平台及現實世界，邊玩邊賺，以虛擬酒店金幣HoriCoin兌換實際酒店獎賞

社群 (Community) – 透過區塊鏈 (Blockchain) 技術及非同質化代幣 (NFT) 建立酒店社群，取代傳統的酒店會員系統

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In order to stay ahead of the game, hoteliers must utilize the latest technologies of interaction and personalization to present a comprehensive accommodation experience for guests. Therefore, OSHM innovatively brings the competition into the world of a talk-of-the-town dimension – Metaverse and creates its own digital hotel platform – “Horigin”, with the first virtual 3D property Popway Hotel together with its vast array of immersive social and entertainment experience for hotel guests.

Once the hotel guests checked in, they are also experiencing the seamless O2O accommodation with Horigin. Guests would receive a Horigin login code along with room key, which they can create a unique Avatar with different appearance options according to their reserved room type. Players can download their unique avatars and share on social media as well. Guests may use the in-room wearable Virtual Reality device provided by the hotel to enter Horigin in an exciting first-person-view mode and gain instant access to various venues of the virtual hotel, including hotel lobby, gym room, meeting room, restaurant and Sky Deck. Guest characters can get various hotel information, make enquiries, interact with NPC hotel staff and other online players to play HoriPlay mini-games and earn virtual tokens – HoriCoin. In reality, guests can spend HoriCoin to redeem gifts and dining rewards, synergizing the online and offline contact points. Guests with future stay at hotels of the same group may also retrieve saved character data and tokens in previous stays, so they can continue their journey and encourage guest loyalty. To enhance the sensual experience and enjoyment in HoriPlay, the theme and scene inside HoriPlay will change according to seasons and festivals throughout the year. The gym room, meeting room and Sky Deck in the virtual hotel will also offer stylish music choices, art exhibitions and themed celebrations for guest participation. The Horigin platform is the latest breakthrough in traditional travel and accommodation, incorporating online and offline experience to be an essential part of interaction and entertainment.

Poppets NFT (non-fungible token) is also a highlight in the Horigin platform. OSHM will publish 1,000pcs of limited profile pictures (PFP) artwork and distribute to selected prestige guests, as well as creating the first-ever hotel membership card visualized in NFT form. The NFT membership cards will be sent directly to the holders of Poppets NFT through AirDrop, redefining any existing hotel membership systems on the market. Poppets NFT and their corresponding membership cards are divided into 4 tier levels to differentiate the privileges and discounts that each one entitles. Upon presenting the NFT membership card, guests can enjoy room and dining discounts in all hotels under OSHM. In order to reward the support of our loyal guests, the first batch of guests who stayed and experienced the metaverse platform “Horigin” may fill in a form with their personal information and Ethereum wallet details to get a complimentary Poppets NFT, plus NFT membership card afterwards from OSHM. While stock lasts!

OSHM is well-equipped to tailor-make the most suitable and feasible Metaverse solutions, consultancy and management services for all types of hotels, by building their 3D virtual hotels at our Metaverse hotel platform “Horigin”. OSHM can utilize the versatile possibilities of Metaverse concept plus the comprehensive services, link up online and offline business opportunities to maximize the return and reputation for hotel owners and stakeholders.

“Horigin” Metaverse hotel solutions include:

Planning – Market research and survey, pre-project planning, budgeting, project timeline, technical feasibility studies, hardware configurations

Design – Background story outline, art style design, space design, flow design, avatar design, etc.

Construction – Programming, model building, art production, visual and sound effects, special effects, prototype testing, etc.

Operation – Daily operation and maintenance of the virtual hotel, promotion and marketing, encouraging online-offline interactions, driving additional revenue for the actual hotel

Enjoying the all-new “Horigin” Metaverse hotel experience:

Immersion - An immersive and closest-to-reality experience on the “Horigin” virtual hotel platform

Simulation - The virtual hotel imitates the real hotel scene and brings an interesting online experience

Travel Experience – Innovating a new mode of travel by incorporating the online and offline elements of hotel accommodation into the important parts of travel experience

Identity – A unique avatar can be created and customized by every guest to socialize on the virtual hotel platform, with record in the system that can automatically restored when logging in during the next stay

Social - Meet hotel guests from around the world in virtual hotel restaurants and public spaces, as well as to share the unique experiences on social media

Interaction - Interact, chat and compete in real-time with other guest players

Entertainment - Play various games in “HoriPlay”, enjoy visual and audio entertainment and participate in special events by the virtual hotel during different festive occasions

Wellbeing - Exercise, relax or meditate anytime, anywhere in the virtual hotel gym

Enjoyment - Bringing costly real-world enjoyment online and easily accessible via 3D virtual technology

Reward - Combining the virtual platform and the real world, play-to-earn, exchange virtual “HoriCoin” for actual hotel rewards

Community – Building a virtual hotel community through Blockchain technology and NFT currencies, replacing traditional hotel membership system