press release
Hong Kong, August 2019
Established in Germany in 1968, D O R I N A is a design house for women seeking fashionable, comfortable, quality lingerie and swimwear for every moment of their diverse life. We genuinely celebrate the beauty of all women; being natural, confident or sensual in her own way, and proud of her unique body shape. Hence, we refuse to retouch our models’ skin, marks or tattoos.
We design and produce Pure to Sensual intimates and offer smart prices. We make it our quest to source the best materials to deliver the highest quality possible, with 99% of our products being OEKO-TEX® certified.
We are committed to protecting the earth that inspires us. We are rapidly increasing the use of ECO fibres in each collection with 40% of the SS2020 Fashion Swim Collection made with ECO fibres. By 2020, we will have eliminated all virgin plastic and paper in our packaging, using only 100% sustainable materials.
“AROUND THE WORLD”
Dust off your passport, gather up your BFFs and fire up your Insta feed! We’re off to the hot spots around the world. From the lush leafy jungles of Zanzibar, via the azure vistas of Santorini, colourful sun-kissed beaches of Los Cabos, to party-hopping, sassy Ibiza.
Our respect for Mother Earth continues this season with more than 40% of the collection created with ECO recycled micro. D O R I N A SS2020 fashion swimwear collection is now ready to take off!
1. ZANZIBAR
In-Store from FEB 2020
Adventure to the mysterious island of Africa. Lush leafy greens, limes and magentas. Leopard prints and intricate patterns. Contrasting colours and geometrics derived from nature’s own palette created with ECO fabric. Outgoing and daring cuts. Go wild with sweeping asymmetrical shapes, gold chains and strappy detailing. Experience the exotic!
2. SANTORINI
In-Store from FEB 2020
Cruise from beach to bar effortlessly. Sophisticated styles created with recycled micro reflecting the azure hues and hotspots of the Mediterranean. Bold stripes, golden chains and lush florals. Dramatic details exude confidence, luxury and escape! Hints of bougainvillea flowers and mosaic adorned with flecks of gold. Lace and gold beads trim floaty kaftans. Seek out the sun!
3. LOS CABOS
In-Store from APR 2020
Strike out with confidence in sweeping colour blocks recalling exciting North American escapades. Vibrant tropicals made with ECO fibres and sleek vertical stripes. Vivid greens and rich magentas. High cut legs, deep plunging necklines, crossovers and cheeky cutaways. Flashes of gold in beaded straps and chains. Express yourself to the max!
4. IBIZA
In-Store from MAY 2020
It’s party time in glowing neons and shimmer. Stand out from the crowd with high cut legs in hot pinks and limes. Slip into snakeskin-themed halters and floaty cover-ups made with recycled micro. Shine on in Lurex foils and sparkling jacquards. Luxe detailing in metal beading and clasps. Flirty strapping and mesh cutouts both reveal and conceal. Party on the beach!
2.4 SS2020 Fashion Swim_ ZANZIBAR_ IBIZA.jpg
Size: 0.62 MB Type: jpg Resolution: 1390x16852.4 SS2020 Fashion Swim_ ZANZIBAR_ IBIZA.jpg
Size: 0.62 MB Type: jpg Resolution: 1390x1685FURTHER INFORMATION
About D O R I N A
Established in Germany in 1968, D O R I N A is a design house for women seeking fashionable, comfortable, quality lingerie and swimwear for every moment of their diverse life. We genuinely celebrate the beauty of all women; being natural, confident or sensual in her own way, and proud of her unique body shape.
We design and produce Pure to Sensual intimates and offer smart prices. We make it our quest to source the best materials to deliver the highest quality possible, with 99% of our products being OEKO-TEX® certified.
D O R I N A sells internationally through reputable online and retail channels, including ASOS, Zalando, Next, Namshi, Zalora and many others.
About ECO fibres
The transformation begins with an eco-conscious person putting a used plastic bottle into the recycle bin or when fishing nets are collected. The materials are shredded and sorted by colour. They are cleaned, mixed, dried, heated, and pressed to produce yarn. The yarn is then woven and stretched to gain strength to become cloth, which is then dyed, cut and sewn by a skilled team and given a new life under D O R I N A ECO.
CONTACT INFORMATION
Sales
[email protected] +49 21 31 402727
[email protected] +1 212 219 9798
[email protected] +852 2359 2652
Marketing
[email protected] Jamie Leung
© Liana Technologies