Berrytime is Worried About The Unethical Business Practises in the Health & Wellness industry

The health & wellness industry is full of not-so-ethical marketing gimmicks and even pure frauds. Here are a few examples what happens in the health & wellness and the food industry, and what we are not supporting nor practicing.

PETA revealed that bone char—often referred to as natural carbon—is widely used by the sugar industry as a decolorizing filter, which allows the sugar cane to achieve its desirable white color. (1)

Attorney General Eric T. Schneiderman conducted a scientific study, using DNA sequencing to test the ingredients in six types of herbal supplements, looking at different brands from multiple stores (total 78 different samples and 390 tests run in all). Shockingly, 79% of the supplements tested did not contain the primary ingredient listed on the label. Many of them contained other plant material, including plants that might cause an allergic reaction in unsuspecting customers. Contaminants included rice, alfalfa, wheat, daisy, pine, grass, citrus, cassava and houseplant DNA. (2)

Italian olive oil is seldom made of olives, which come from Spain, Morocco and Tunisia, and cut with soybean oil and other cheap oils from China. Obviously, Olive-Soybean oil doesn't really taste or look like real Italian extra virgin olive oil, but once some beta-carotene and chlorophyll are added, it is a whole another story - we have the (not so) extra virgin olive oil ready for you. (3)

Most BCAA (branched-chain amino acid) supplements are made from human hair and duck feather. While that is disgusting enough, the more disturbing fact is that the hair is often coming from either China or Brazil, and neither of the countries are particularly model students when it comes to human rights. (4)

Berrytime is committed to ethical business practices and not using marketing gimmicks to boost our sales or profit margins. We understand that you have don’t have time check the backgrounds from all the products you use. That is why we are commited to do the background checks for you, so you can use them without worrying whether your or your family’s health are going to be compromised by the food you eat.

About the company

Berrytime.com was founded in 2014 to provide an affordable and a hassle-free online platform for everything health and wellness in Hong Kong. The idea was to have the best products from all over the world on an easy-to-use and hassle-free online platform. 

Today the company has over 700 products including food and beverages and beauty and spa. In early December they will expand to ‘Healthy Home’ category and will bring you products such as water filters, toxin-free dishwashers and air purifiers.

Berrytime.com provides a free delivery in Hong Kong. Always – whether you buy a single snack bar or 10 kilograms of products, the delivery is free for you. More than 50% of our products are unique in Hong Kong, and the average customer rating is 5 stars.

Try Berrytime.com on Black Friday – November 27th, 2015

Berrytime.com will have 100+ products on up to 70% discount this coming Friday. Last year many of the goods were sold out.

Sources

(1) http://www.peta.org/about-peta/faq/are-animal-ingredients-included-in-white-sugar/

(2) http://www.ag.ny.gov/press-release/ag-schneiderman-asks-major-retailers-halt-sales-certain-herbal-supplements-dna-tests

(3) http://www.nytimes.com/interactive/2014/01/24/opinion/food-chains-extra-virgin-suicide.html

(4) http://www.vrg.org/blog/2011/03/16/leucine-isoleucine-and-valine-may-be-derived-from-duck-feathers-or-human-hair-vegetable-based-versions-available/

More information

Mikko Revonniemi - the founder of Berrytime and co-founder of Four Sigma Foods.

Email: [email protected]

Mobile and Whatsapp: 9644 9399 

Website - http://www.berrytime.com

Facebook – http://www.facebook.com/berrytimeasia

Instagram – http://www.instagram.com/berrytimeasia 

Downloads (dropbox links)

Visual press release (click to download)

Berrytime Visuals (click to download)